Target2010: Northern Nevada’s New Economy
Planning Process Kicks Off to Enhance Future Growth & Quality of Life

December 8, 2005

A press release from the Economic Development Authority of Western Nevada

Reno, Nev. (December 8, 2005) - Target2010, Northern Nevada’s New Economy, is a regional economic planning process that the Economic Development Authority of Western Nevada (EDAWN) and a group of private, public and education entities announced today. Target2010 is a community-wide process to help shape future business growth and ensure northern Nevada can sustain a diverse economy and high quality of life 10 to 20-plus years from now. Businesses and residents are asked to give input to the project by taking a brief survey at www.Target2010.org.

The announcement of a regional economic plan comes as northern Nevada faces record population growth and development. According to a national consultant hired to lead the planning process, northern Nevada will strengthen its already strong economy by targeting key industries and workers that the region is best suited to serve.

“Northern Nevada has earned a reputation as a top place to do business in America, but it’s how the region sustains that growth and maintains its desirable quality of life that will ensure a prosperous future,” said Angelos Angelou, principal of AngelouEconomics, an economic development consulting firm based in Austin, Texas. “Target2010 is a crucial step towards positively impacting the region by generating high wage jobs and reducing the gap between income and cost of living.”

Over the past five years EDAWN and its partners have diversified the economy by generating nearly $1 billion in economic impact and thousands of new jobs in northern Nevada. Target2010 will elevate the region’s economy and quality of life by targeting industries that bring in high paying jobs and opportunities while EDAWN continues its business recruitment and expansion efforts. The project will also cultivate startup companies and entrepreneurship through collaboration with the University of Nevada, Reno, community colleges and the Washoe County School District.

“Target2010 is about being stewards for our community and its resources, and ensuring northern Nevada continues to be a place we want to do business and raise our families,” said Chuck Alvey, president/CEO of EDAWN. “It’s exciting to take action today that will provide promising job opportunities for our high school and college graduates when they enter the workforce and help keep young talent here.”

AngelouEconomics will oversee the project over the next six months and is asking for community input. Businesses and residents can visit the project website, www.Target2010.org to take a survey and provide feedback. The project website will be updated throughout the project and the public is encouraged to stay informed about its progress by visiting www.Target2010.org. For more information about Target2010, call EDAWN at 775.829.3700.